SUN CRYSTALS® is the first sweetener made from the stevia plant, pure cane sugar and nothing more. The entire family can use the SUN CRYSTALS® brand, including people with diabetes.
Naturally Sweet
Two of nature’s sweetest plants are the source of the ingredients in SUN CRYSTALS® All-Natural Sweetener, the newest low-calorie sweetener from McNeil Nutritionals, LLC. Introduced in the U.S. in March 2009, SUN CRYSTALS® is the first sweetener made from the stevia plant, pure cane sugar and nothing more.
“This all-natural sweetener can help people reduce their intake of calories and carbohydrates and still satisfy their sweet tooth,” says Marc Robinson, Company Group Chairman, OTC/Nutritionals/Wellness & Prevention.
A SUN CRYSTALS® packet contains five calories and provides the sweetness of two teaspoons of sugar. The sweetener can be mixed into beverages and sprinkled on food. SUN CRYSTALS® Granulated Blend, which McNeil Nutritionals, LLC introduced in September, is suitable for cooking and baking; a half-cup provides the sweetness of one cup of sugar.
The stevia plant, grown primarily in Paraguay, Brazil, Japan and China, has been used by people around the world for hundreds of years. It has no effect on blood-sugar levels. The entire family can use the SUN CRYSTALS® brand, including people with diabetes. The pure cane sugar in SUN CRYSTALS® All-Natural Sweetener does provide a small amount of calories and carbohydrates per serving, but up to three packets qualifies as a free food in a diet for diabetes.
In 2009, SUN CRYSTALS® was among the first products from the Johnson & Johnson Family of Companies to earn the EARTHWARDS™ designation. EARTHWARDS™ is a Johnson & Johnson program that encourages teams to find ways to develop earth-friendly products. SUN CRYSTALS® achieved EARTHWARDS™ status because the product delivers more sweetness using 63 percent less raw material than its top competitor.
A Cleaner, Healthier Mouth
The LISTERINE® brand was a consistent driver of growth throughout 2009. In the U.S., the brand successfully launched LISTERINE® TOTAL CARE Anticavity Mouthwash—a multi-benefit mouthwash that works in six ways for a cleaner, healthier mouth. The brand also continues its expansion outside the U.S.
Rinsing with LISTERINE® brand mouthwashes, plus flossing and brushing with REACH® products, provides the daily essentials for a healthier mouth.
During 2009, the makers of LISTERINE® and REACH® TOTAL CARE introduced a limited-edition book and partnered with the National Children’s Oral Health Foundation®: America’s Toothfairy to encourage better oral health care for children.
